The British Coatings Federation honoured PPG with wins in two 2021 awards categories. PPG’s automated paint mixing system, Moonwalk, earned first place in the ‘Sustainable Innovation’ category, while also honoured was the ‘Marketing Campaign of the Year’ award to PPG for the Leyland Trade Smart campaign.
MoonWalk was the perfect candidate, according to Timothy Nevell, PPG Regional Business Solutions Manager, Automotive Refinish, “the innovative PPG MoonWalk system saves labour, reduces waste and transforms the mixing room into a clean and safe environment," he said.
"Paint technicians and body shop managers benefit from the extreme accuracy of the automation of the mixing process, improving speed, quality and colour consistency.”
The Leyland Trade Smart range by PPG was designed to address frustrations the multi-skilled tradesperson faces with a simple, jargon-free marketing campaign that shows how the paint saves time, money and space.
PPG was also a finalist in four other BCF award categories: ‘Corporate Social Responsibility’, ‘Young Leader of the Year’, ‘Coatings Care Progress’, and ‘Diversity & Inclusion’.