Following a record first year of fundraising ($217,000), Snap-on Tools is announcing the return of its Socket to Breast Cancer initiative. This year with Top Fuel Racer Phil Read in the driver’s seat and a bold new goal of raising a quarter of a million dollars.
Combined with last year’s efforts, this will take Snap-on’s total donation to the McGrath Foundation to just under half a million dollars, helping fund specialist McGrath Cancer Care Nurses who provide life-changing support to individuals and families experiencing cancer.
Snap-on’s fundraising initiative will be powered by the sale of limited edition Pink Tool Sets, sold throughout October during Breast Cancer Awareness month. In 2024, over 180 Snap-on franchisees across Australia rallied behind the campaign, wrapping trucks in pink, selling pink tool kits, and engaging with local communities, over 11,320 Pink Tools were sold.
This year, Snap-on Tools returns bigger and brighter with the launch of new limited-edition pink Snap-on tools, including tool boxes, a blow gun, hampers, pliers, prybars, and screwdrivers giving mechanics and automotive enthusiasts the chance to equip themselves with premium gear while directly supporting cancer care.
Snap-on ambassador Phil Read, who is a three-time Top Fuel Champion with Jim Read Racing, is standing proudly behind the cause stating.
“Breast cancer doesn’t just touch individuals, it impacts families, friends, businesses and communities. Whether you’re in the pits at the track, in the workshop, or at home, chances are you know someone who has been affected,” he said.
“Raising funds for this important cause is deeply personal, a close family friend has undergone treatment for breast cancer and so this year, we’ve proudly wrapped our Top Fuel Dragster pink in support.
“Every pink tool sold is more than gear for the garage, it’s funding for a McGrath Cancer Care Nurse. If buying a pink tool helps even one more family get the support they need, then that’s something I’ll stand behind.”
The Snap-on Pink Tool Set is a symbol of support and a practical way for those in the automotive community to get behind a good cause.
“In racing, you’re always pushing to go faster and achieve more. That’s exactly what we’re doing this year, building on last year’s $217,000 to hit a new target of a quarter of a million dollars,” Read said.
“It’s a big goal, but I know with the passion of Snap-on’s customers and the wider automotive and racing community, we can get there and make a real difference for families facing cancer."
National Sales Manager of Snap-on Tools ANZ, Paul Lynch, said the company was humbled by the response in 2024 and was motivated to do more.
“Snap-on franchisees and customers showed us the power of community last year, raising over $217,000. We’re proud to be a returning partner to the McGrath Foundation and are committed to reaching a quarter of a million dollars this year to help ensure no one faces cancer alone,” he said.
For many, the campaign isn’t just about tools. Around one in two people in Australia will be diagnosed with cancer in their lifetime. It’s estimated there will be around 169,500 cases of cancer diagnosed in Australia this year, with one in seven women diagnosed with breast cancer.
Local Snap-on Brisbane Franchisee, Andrew Kent said that for him.
“Wrapping the truck pink and selling pink tools is about more than fundraising, it was about raising hope in the local Queensland community,” he said.
People can support the Socket to Breast Cancer campaign by purchasing from the limited-edition pink tool range (including hammers, pliers, prybars, screwdriver sets, sheers, ratchets, cutters and more), through Snap-on Franchisees across Australia or donate directly via the website
A portion of the proceeds from every Pink Tool Set sale will go directly to the McGrath Foundation, helping to fund McGrath Cancer Care Nurses and ensure that individuals experiencing cancer and their families receive care and support from the time of diagnosis.
Whilst the McGrath Foundation started out in breast cancer twenty years ago, this year, they’re taking their life-changing care to all cancers. Because everyone going through cancer deserves to have a McGrath Cancer Care Nurse by their side. No matter where they live, for free. The 302 McGrath Cancer Care Nurses are experts in nursing care and their support has a proven impact on the lives of people experiencing cancer and their families.