BASF has unveiled its latest innovation the Hue-ber trailer.
The fully equipped mobile demonstration trailer is designed for on-site custom colour mixing and matching, an additional service to customers using Glasurit and baslac refinish products to address accessibility and geographical distance.
Equipped with state-of-the-art technology, including an advanced mixing machine and comprehensive safety features, the Hue-ber trailer is operated by BASF's trained technical team.
It is stocked to demonstrate the full range of Glasurit and baslac product ranges, as well as colour matching and paint mixing processes for body shops. The trailer features Refinity, BASF’s revolutionary cloud-based colour and business productivity application that runs on the computer system within the trailer. This digital technology in conjunction with the Glasurit RATIO Scan 12/6 Spectro, streamlines the colour matching process, enabling customers to achieve the perfect colour match quickly and accurately.
Hue-ber has been designed to ensure the safe and efficient usage of the trailer for customers and technicians during transportation, and operation. Hue-ber features a state-of-the-art Santint Mixing Machine, built in exhaust fans, fire extinguisher, first aid kit, spill kit, electrical safety switch, stock transportation containers, safety signage and an Aeroqual Series 500 VOC Monitor with photo ionisation detection, to ensure a controlled paint mixing environment.
"We are excited to introduce Hue-ber, our new mobile demonstration trailer that brings our products directly to our customers," said Sally Jones, Head of Sales and Marketing for Australia and New Zealand at BASF. "Hue-ber represents our commitment to delivering exceptional customer service and showcasing our industry-leading technologies. With the ability to mix and match colours on-site, we can provide our customers with a truly personalised experience," she said.
With Hue-ber, BASF can now mix and match all colours on-site, providing customers with a seamless and efficient experience. The mobility factor of the Hue-ber trailer caters to time-constrained body shop owners and managers who can now have the demonstrations come to them, ensuring that all customers have access to the latest technologies.
The van is set to revolutionise the way BASF customers engage with Glasurit and baslac products. BASF is accepting bookings for Hue-ber initially in Victoria, from any interested customers.You can make a booking by contacting Jake Featherstone 0438 352 428.