AutoXCarCare specialises in small repairs and as such has to provide customer facilities for while-you-wait repairs.
AutoXCarCare — undertaking small repairs through a membership program sold through dealerships. Customers experience a convenient solution through the company’s state of the art vans undertaking repairs at a date, time and location suitable to them.
AutoXCarCare says it is Australia’s first and only company to offer mobile machining of alloy wheels back to an OEM standard and is Mercedes-Benz approved. The company currently services over 180 dealerships nationwide and the membership has over 44,000 customers. Each member of the team is set up to succeed, from the state of the art vans, to the training they receive — both in technical paint/repairs as well as customer service.
“Our technicians are the face of our business and not only do they need to be highly trained refinish technicians but be able to offer an exceptional customer experience,” says managing director Sandra Noach. “We have Customer Experience Mentors that work with the team quarterly.
“Our customers are connected with us from the moment they sign up for membership. We have developed a Customer App where they can view their profile; submit repair requests; track their repair; chat; SMS; and email. When an update is made on the customer’s repair journey they are notified via the app, SMS and email. On the day of the repair, the customer receives a link when the technician is en route so that they can track them. A profile of the technician is also available for safety reasons. When the repair is completed, notes and photos are uploaded on our technician app. Images are placed into the customer’s profile for future reference. A review link is immediately sent by SMS to the customer.
“We are very proud that, for a business trading for less than four years, we have received 816 5-star Google reviews. All reviews that are 4 stars or less are triaged to our Customer Experience Resolution Team. As our membership can range from 1-5 years, we continue to have a long-standing relationship with them.
We have a national presence through brochures, banners and videos in Dealerships Nationwide, we are present on all social media platforms, but our biggest marketing campaign is through Google Ads.
“Our local call centre receives calls 24/7 365 days a week. All calls are recorded and our Customer Experience Team audit the calls to ensure we are offering an exceptional customer experience. Our Customer Experience Team perform random customer review calls to maintain our high standards and our Technical Lead team performs on-site visits of technicians. Through the use of Podium, our online review platform, technicians go into a monthly draw for a gift voucher for the technician with the most reviews and no customer complaints. We have both internal Technical and Customer Experience Mentors for all team members with ongoing training performed throughout the year.
As well as the vans, there are branches for customers who can’t accommodate vans. Sandra is a talented interior designer and these sites have next level customer lounges.